Support the Priceless Planet Coalition with
Mastercard® and help to restore forests
Human actions have a more and more negative impact on our planet’s most important forests. It is an alarming tendency - with your help – we want to change for the better. Thanks to close collaboration with global organizations, we can rebuild forests in the parts of the world that need them the most. The model comprises 18 projects in places with the highest potential to positively affect the climate.
Your actions matter. By donating money, you can help us plant trees. How many? You decide.
Green Challenge 2023
This year, Czech financial institutions also joined the joint effort to restore the world's forests. ČSOB, Česká spořitelna, Essox, Global Payments, Komerční Banka, mBank, Raiffeisenbank, Unicredit Bank and UP Czech Republic.
As part of the Green Challenge, their employees are trying to drive less, move more and use more environmentally friendly means of transport to get to work. to and from work.
All the kilometres collected are then converted into total CO2 saved and Mastercard, through the Priceless Planet Coalition, will plant a corresponding amount of trees in the most affected areas of the planet.
Help plant trees with a card
that does more than just pay
Now you can help plant trees with your Mastercard.
Simply pay with it between 1 October and 31 December at merchants with the Platit&Zasadit logo.
Join us and together we will contribute to planting up to 100,000 trees.
In total, we have committed to plant 100 million trees by 2025 as part of our global Priceless Planet Coalition.
Priceless Planet Coalition is a joint effort
to help our planet recover
100 000 000
trees to be planted by 2025
15 % overhead (administrative cost)
of donations goes
Priceless Planet Coalition is a joint effort to fight global warming and help our planet to restore the balance.
Mastercard®, together with Conservation International and World Resources Institute and in cooperation with local communities and companies like Citi Handlowy, has started actions aimed at global reforestation. We believe that together, thanks to the leadership of these global organizations and the data-driven model, we’ll be able to monitor the long-term progress and effects of our efforts.
Together, as Priceless Planet Coalition, we aim to plant 100 million trees by 2025.
Forests are heavily responsible for  regulating the  world’s oxygen and  carbon cycles. They also control local and  regional climates by exchanging water and  energy with the  atmosphere. It’s estimated that the  world’s forests are responsible for  half oxygen needs for  people and  animals.
Reforestation of our planet is both a cost-efficient and a highly effective way to mitigate the impact of global greenhouse gas emissions. Forests help reduce energy consumption needed for heating and cooling the air.
A global priority
On the one hand – high amounts of carbon dioxide stored in trees; on the other – constant threat of deforestation around the globe. This dangerous combination makes the issue of protecting and recultivating forests a global priority – no matter where you live.
Balanced reforestation efforts help reduce the frequency of natural disasters. Forests can reduce the risk of flooding and fires and mitigate the effects of drought. They also act as an effective buffer, cutting off cities from pollution and noise.
Growing trees brings economic value to local people – up to 25 times more than the investment in restoring land to its previous state. As it turns out, money CAN grow on trees!
Trees help protect not only the climate but also the soil and animals that live in it. Forests can prevent erosion, landslides, avalanches, and land depletion. They also provide shelter for animals and access to drinking water and food.
Mastercard has established the Priceless Planet Coalition and act as Organizer of it.